Sunday, February 25, 2007

Digit Online: Users won't buy iPhone

"Consumers aren't willing to pay what Apple may ask for the iPhone but if the price drops they'll switch their mobile service to AT&T in order to get it, according to results of a survey released Thursday.
Online market research firm Compete Inc. surveyed 379 people in the U.S., most of whom had heard of the iPhone and have shopped for an iPod, to find out how interested they are in the device to produce the uncommissioned report. The iPhone is a combined music player and cell phone that Apple plans to start selling in the U.S. in June.
Among the 26 percent of respondents who said they're likely to buy an iPhone, only 1 percent said they'd pay US$500 for it. When Apple introduced the iPhone in January, it said it would cost $500 on the low end. "

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