Friday, May 18, 2007

Study: Half of iPod owners open to iPhone as next mobile phone

" A survey conducted in Europe by market research firm Canalys shows that those who currently own iPods are pretty receptive to buying an Apple iPhone as their next mobile phone. The survey was conducted in April of this year as an online questionnaire of over 2,000 employed, adult mobile phone users. Survey takers were located in France, Germany, Italy, Spain, and the UK.
The respondents were asked to 'rate how likely they would be to choose different vendor brands for their next personal mobile phone.' While clear leaders such as Nokia and Sony Ericsson came out ahead, the iPhone didn't do too badly among iPod owners. Almost half of those who owned iPods said that they were likely to consider Apple's offerings for their next mobile phone—Apple even came out ahead of RIM, HP, and Palm in the ratings. "

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