"A remix of the classic Apple Inc. '1984' television advertisement has political tongues wagging, Sen. Barack Obama's campaign issuing denials and YouTube Inc. scoring more than 600,000 views.
Rather than pitch a new-fangled computer, the 74-second video (see below) replaces the droning Big Brother of the original with images and words from Obama's rival, Sen. Hillary Clinton (D-N.Y.). And when it ends -- after the hammer tossed by an updated female athlete wearing, what else, an iPod, smashes an immense screen -- it's a revamped Obama campaign logo left standing, not the iconic Apple trademark.
The tagline of the mashup: 'On Jan. 14, the Democratic primary will begin. And you'll see why 2008 won't be like '1984.'' "
Wednesday, March 21, 2007
Apple '1984' ad mashup markets Barack Obama, not Macs
Posted by About Us at 10:26 PM
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